Gill Seyfang

Reader in Sustainable Consumption, and leader of 3S’s Sustainable Consumption strand. I lead a programme of research on ‘grassroots innovations’ for sustainability. I am an interdisciplinary environmental social scientist, linking sustainability policy agendas with ‘new economics’ theories and cutting-edge community-based practice.

My main research interest is around grassroots innovations, which are community-led initiatives which challenge mainstream consumer culture. They aim to establish new systems of provision (for food, housing, money, transport, energy etc) and incorporate both social and technological innovation for sustainability. These collective endeavours embody deep green social and ethical values and experiment with alternative options for lifestyles and community-building which aim to reduce consumption levels. My research investigates the potential of these grassroots innovations to grow and spread from their green niches and influence wider society, examining alternatives to mainstream systems of provision, seeking to evaluate and demonstrate their contribution to a challenging ‘new economics’ vision of sustainable consumption and wider ‘low-carbon lifestyles’.


3S strands:
Sustainable Consumption;
Transitions to Sustainability


Projects:
TRANSIT (Transformative Social Innovation Theory)
CISE (Community Innovation in Sustainable Energy)
GICC (Grassroots Innovations: Community Currencies)
ESRC Seminar Series on Sustainability Transitions


PhD students:

Phedeas Stephanides (2012-)
Tina Blaber-Wegg (2011-)


Email: g.seyfang@uea.ac.uk

Tel: +44(0) 1603 592956


Full staff profile

Publications list


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